Based on public reviews and response behavior.
Among fully-analyzed Apparel & Fashion companies
89% of reviews positive, 11% negative
Covering December 2024 — 227 reviews, not the company's full review history.
Takeaway: Positive sentiment accounts for 86% of reviews in this period, with 13% negative and 1% neutral.
Showing 600 reviews across the months with enough data to chart reliably (min 3/month), most recent: December 2024.
Sentiment has been holding steady over the period shown.
Share of theme mentions
Most feedback concerns Customer Support.
The most common complaint theme is Delivery Shipping, making up 7.6% of all theme mentions.
Rule-based: negative-review share, churn-intent phrases, and sentiment movement over time.
Star split and recent-versus-earlier sentiment.
Based on 600 analyzed reviews.
