Customereye

Approvedfood

Entertainment & Eventswww.approvedfood.co.uk

Review data last updated .

Based on public reviews and response behavior.

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Overall Score

48/100
−1.2 vs. last month4.00 ★ average rating · 600 reviews

Competitive Performance Rank

Among fully-analyzed Entertainment & Events companies

#216of 322
Top 67% · Mid Pack
#1 (best)#322 (worst)
#214Peer
#215Peer
#216This company
#217Peer
#218Peer

Overall Customer Sentiment

Mid Pack

73% of reviews positive, 26% negative

73%
positive
  • Positive73%
  • Neutral1%
  • Negative26%

Sentiment Balance

Covering November 2024 — 13 reviews, not the company's full review history.

positive
  • Positive
  • Neutral
  • Negative

Takeaway: Positive sentiment accounts for 77% of reviews in this period, with 23% negative and 0% neutral.

Sentiment Trend Over Time

Reviews (Count)

Showing 598 reviews across the months with enough data to chart reliably (min 3/month), most recent: November 2024.

Sentiment has been declining over the period shown.

Theme Distribution

Share of theme mentions

Delivery Shipping
21.9%
Product Quality
15.3%
Loyalty
14.6%
Pricing
12.8%
Response Speed
10.5%

Most feedback concerns Delivery Shipping.

The most common complaint theme is Communication, making up 4.9% of all theme mentions.

Churn Signal Score

Rule-based: negative-review share, churn-intent phrases, and sentiment movement over time.

HIGH51/100
51/100
signal score
  • Built from a negative-review share of 26.3% across this company's analyzed reviews.
  • 5 reviews contain phrases that signal intent to leave, such as cancelling or switching provider.
  • Recent reviews are more negative than earlier ones, which pushes the signal up.

Reviewer Breakdown

Star split and recent-versus-earlier sentiment.

4.0avg rating
5
63.7%
4
9.0%
3
6.3%
2
6.0%
1
15.0%

Based on 600 analyzed reviews. Sentiment is slipping: 76.9% of reviews in the last three months were positive, compared with 83.7% in the three months before that.

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