Skinsider

Cosmetics & Fragrance • United Kingdomskinsider.co.uk

Review data last updated August 10, 2026.

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Based on public reviews and response behavior.

Overall Score

54/100

−33.3 vs. last month4.68 ★ average rating · 600 reviews

Competitive Performance Rank

Among fully-analyzed Cosmetics & Fragrance companies

#122of 191

Top 64% · Mid Pack

#1 (best)#191 (worst)

#120Peer

#121Peer

#122This company

#123Peer

#124Peer

Overall Customer Sentiment

Mid Pack

85% of reviews positive, 15% negative

85%

positive

Positive85%
Neutral1%
Negative15%

Sentiment Balance

Covering October 2024 — 6 reviews, not the company's full review history.

Positive sentiment

Neutral sentiment

Negative sentiment

—

positive

Positive—
Neutral—
Negative—

Takeaway: Positive sentiment accounts for 67% of reviews in this period, with 33% negative and 0% neutral.

Sentiment Trend Over Time

Reviews (Count)

Showing 597 reviews across the months with enough data to chart reliably (min 3/month), most recent: October 2024.

Sentiment has been declining over the period shown.

Theme Distribution

Share of theme mentions

Delivery Shipping

26.8%

Response Speed

21.1%

Product Quality

15.8%

Loyalty

11.1%

Customer Support

9.0%

Most feedback concerns Delivery Shipping.

The most common complaint theme is Communication, making up 2.1% of all theme mentions.

Churn Signal Score

Rule-based: negative-review share, churn-intent phrases, and sentiment movement over time.

MEDIUM40/100

40/100

signal score

•Built from a negative-review share of 23.3% across this company's analyzed reviews.
•1 review contain phrases that signal intent to leave, such as cancelling or switching provider.
•Recent reviews are more negative than earlier ones, which pushes the signal up.

Reviewer Breakdown

Star split and recent-versus-earlier sentiment.

4.7avg rating

5★

87.0%

4★

5.2%

3★

2.0%

2★

0.8%

1★

5.0%

Based on 600 analyzed reviews. Sentiment is slipping: 83.3% of reviews in the last three months were positive, compared with 90.0% in the three months before that.

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