Running Imp

Sports & Fitness • United Kingdomrunningimp.co.uk

Review data last updated August 10, 2026.

Request Custom AnalysisSign up free to see everything

Based on public reviews and response behavior.

Overall Score

59/100

−15.8 vs. last month4.95 ★ average rating · 600 reviews

Competitive Performance Rank

Among fully-analyzed Sports & Fitness companies

#52of 174

Top 30% · Upper Half

#1 (best)#174 (worst)

#50Peer

#51Peer

#52This company

#53Peer

#54Peer

Overall Customer Sentiment

Above Average

95% of reviews positive, 4% negative

95%

positive

Positive95%
Neutral1%
Negative4%

Sentiment Balance

Covering November 2024 — 19 reviews, not the company's full review history.

Positive sentiment

Neutral sentiment

Negative sentiment

—

positive

Positive—
Neutral—
Negative—

Takeaway: Positive sentiment accounts for 79% of reviews in this period, with 11% negative and 11% neutral.

Sentiment Trend Over Time

Reviews (Count)

Showing 598 reviews across the months with enough data to chart reliably (min 3/month), most recent: November 2024.

Sentiment has been holding steady over the period shown.

Theme Distribution

Share of theme mentions

Customer Support

22.4%

Delivery Shipping

16.4%

Product Quality

15.6%

Loyalty

14.2%

Response Speed

11.7%

Most feedback concerns Customer Support.

Churn Signal Score

Rule-based: negative-review share, churn-intent phrases, and sentiment movement over time.

LOW9/100

9/100

signal score

•Built from a negative-review share of 8.7% across this company's analyzed reviews.
•The share of negative reviews has held steady over time, so the trend doesn't move the score.

Reviewer Breakdown

Star split and recent-versus-earlier sentiment.

5.0avg rating

5★

97.7%

4★

1.3%

3★

0.2%

2★

0.0%

1★

0.8%

Based on 600 analyzed reviews. Sentiment is holding steady: 100.0% of reviews in the last three months were positive, compared with 97.8% in the three months before that.

Unlock full insights