Apparel & Fashion • United Kingdomonechoiceapparel.co.uk
Review data last updated .
Based on public reviews and response behavior.
1,508 days of reviews, with a sparse monthly review flow. Busiest month: 26% of reviews. Languages: en 95%, de 5%.
Apparel & Fashion average: score 61.3, rating 4.02 stars, reply rate 35.3%, over 3,009 ranked companies · benchmark 4 Nov 2026
Score
41.9
Industry average 61.3
19.4 below average
Rating
2.18
Industry average 4.02
1.84 below average
Reply rate
—
Industry average 35.3%
not measured
Among ranked Apparel & Fashion companies
Only companies with enough recent, scoreable reviews are ranked.
45% of reviews positive, 53% negative
Covering February 2026, not the company's full review history.
Takeaway: Positive sentiment accounts for 67% of reviews in this period, with 33% negative and 0% neutral.
Share of theme mentions
Themes from this company's most recent reviews.
Prioritized by observed gaps vs competitors
Rule-based cards compare this company against the 3,009 ranked companies in Apparel & Fashion (benchmark 4 Nov 2026).
A card that is absent means no signal qualified, not that nothing is wrong.
Customer sentiment around communication scores -0.118 — below neutral. This is the weakest performing topic area and the highest-impact area for improvement.
An overall score of 41.9 sits in the bottom quarter of about 3,000 ranked Apparel & Fashion companies (25th percentile: 52, median: 61). The weakest topic and the reply rate are the two levers that move this score fastest.
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