Based on public reviews and response behavior.
Among fully-analyzed Beauty & Wellness companies
40% of reviews positive, 59% negative
Covering July 2026 — 13 reviews, not the company's full review history.
Takeaway: Positive sentiment accounts for 62% of reviews in this period, with 39% negative and 0% neutral.
Showing 991 reviews across the months with enough data to chart reliably (min 3/month), most recent: July 2026.
Sentiment has been holding steady over the period shown.
Share of theme mentions
Most feedback concerns Delivery Shipping.
The most common complaint theme is Delivery Shipping, making up 20.3% of all theme mentions.
Rule-based: negative-review share, churn-intent phrases, and sentiment movement over time.
Star split and recent-versus-earlier sentiment.
Based on 991 analyzed reviews. Sentiment is holding steady: 80.3% of reviews in the last three months were positive, compared with 78.1% in the three months before that.
