Customereye

Kaplan UK

Schools & Academic Education • United Kingdomkaplan.co.uk

Review data last updated .

Based on public reviews and response behavior.

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Overall Score

59/100
+1.3 vs. last month3.94 ★ average rating · 600 reviews

Competitive Performance Rank

Among fully-analyzed Schools & Academic Education companies

#90of 203
Top 44% · Upper Half
#1 (best)#203 (worst)
#88Peer
#89Peer
#90This company
#91Peer
#92Peer

Overall Customer Sentiment

Above Average

65% of reviews positive, 34% negative

65%
positive
  • Positive65%
  • Neutral1%
  • Negative34%

Sentiment Balance

Covering November 2024 — 25 reviews, not the company's full review history.

positive
  • Positive
  • Neutral
  • Negative

Takeaway: Positive sentiment accounts for 68% of reviews in this period, with 32% negative and 0% neutral.

Sentiment Trend Over Time

Reviews (Count)

Showing 600 reviews across the months with enough data to chart reliably (min 3/month), most recent: November 2024.

Sentiment has been holding steady over the period shown.

Theme Distribution

Share of theme mentions

Delivery Shipping
18.1%
Customer Support
17.2%
Response Speed
14.5%
Product Quality
13.9%
Onboarding
9.0%

Most feedback concerns Delivery Shipping.

The most common complaint theme is Loyalty, making up 7.3% of all theme mentions.

Churn Signal Score

Rule-based: negative-review share, churn-intent phrases, and sentiment movement over time.

MEDIUM40/100
40/100
signal score
  • Built from a negative-review share of 50.0% across this company's analyzed reviews.
  • Recent reviews are less negative than earlier ones, which pulls the signal down.

Reviewer Breakdown

Star split and recent-versus-earlier sentiment.

3.9avg rating
5
61.8%
4
9.5%
3
6.2%
2
5.3%
1
17.2%

Based on 600 analyzed reviews. Sentiment is improving: 83.6% of reviews in the last three months were positive, compared with 75.9% in the three months before that.

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