Based on public reviews and response behavior.
1,000 reviews over 130 days (about 234 per month). Busiest month: 25% of reviews. Languages: en 91%, unknown 6%, fr 2%.
Cosmetics & Fragrance average: score 60.6, rating 4.30 stars, reply rate 37.0%, over 380 ranked companies · benchmark 6 Oct 2026
Score
68.1
Industry average 60.6
7.5 above average
Rating
4.24
Industry average 4.30
0.06 below average
Reply rate
—
Industry average 37.0%
not measured
Among ranked Cosmetics & Fragrance companies
Only companies with enough recent, scoreable reviews are ranked.
72% of reviews positive, 27% negative
Covering July 2026 — 127 reviews, not the company's full review history.
Takeaway: Positive sentiment accounts for 69% of reviews in this period, with 30% negative and 1% neutral.
Based on 5 months of reviews, too short to read a trend
Share of theme mentions
Themes extracted from 1,000 analysed reviews.
Prioritized by observed gaps vs competitors
Rule-based cards compare this company against the 380 ranked companies in Cosmetics & Fragrance (benchmark 6 Oct 2026).
A card that is absent means no signal qualified, not that nothing is wrong.
Customer sentiment around communication scores -0.147 — below neutral. This is the weakest performing topic area and the highest-impact area for improvement.
The company replies to 100% of reviews against an industry average of 37%. Public replies are read by prospects as well as reviewers; keep the cadence, and answer negative reviews first.
