GDK Trading

Firearms & Tactical • United Kingdomgdktrading.co.uk

Review data last updated August 11, 2026.

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Based on public reviews and response behavior.

Overall Score

50/100

+10.0 vs. last month4.68 ★ average rating · 600 reviews

Competitive Performance Rank

Among fully-analyzed Firearms & Tactical companies

#44of 61

Top 72% · Mid Pack

#1 (best)#61 (worst)

#42Peer

#43Peer

#44This company

#45Peer

#46Peer

Overall Customer Sentiment

Mid Pack

77% of reviews positive, 21% negative

77%

positive

Positive77%
Neutral2%
Negative21%

Sentiment Balance

Covering December 2024 — 8 reviews, not the company's full review history.

Positive sentiment

Neutral sentiment

Negative sentiment

—

positive

Positive—
Neutral—
Negative—

Takeaway: Positive sentiment accounts for 100% of reviews in this period, with 0% negative and 0% neutral.

Sentiment Trend Over Time

Reviews (Count)

Showing 600 reviews across the months with enough data to chart reliably (min 3/month), most recent: December 2024.

Sentiment has been holding steady over the period shown.

Theme Distribution

Share of theme mentions

Delivery Shipping

22.3%

Product Quality

18.5%

Response Speed

16.7%

Customer Support

12.5%

Pricing

7.6%

Most feedback concerns Delivery Shipping.

Churn Signal Score

Rule-based: negative-review share, churn-intent phrases, and sentiment movement over time.

LOW19/100

19/100

signal score

•Built from a negative-review share of 29.0% across this company's analyzed reviews.
•Recent reviews are less negative than earlier ones, which pulls the signal down.

Reviewer Breakdown

Star split and recent-versus-earlier sentiment.

4.7avg rating

5★

84.8%

4★

7.0%

3★

3.3%

2★

1.3%

1★

3.5%

Based on 600 analyzed reviews. Sentiment is improving: 96.3% of reviews in the last three months were positive, compared with 82.4% in the three months before that.

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