eSalon

Beauty & Wellness • United Statesesalon.co.uk

Review data last updated August 11, 2026.

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Based on public reviews and response behavior.

Overall Score

57/100

−4.2 vs. last month4.21 ★ average rating · 600 reviews

Competitive Performance Rank

Among fully-analyzed Beauty & Wellness companies

#156of 351

Top 44% · Upper Half

#1 (best)#351 (worst)

#154Peer

#155Peer

#156This company

#157Peer

#158Peer

Overall Customer Sentiment

Above Average

79% of reviews positive, 19% negative

79%

positive

Positive79%
Neutral2%
Negative19%

Sentiment Balance

Covering August 2024 — 12 reviews, not the company's full review history.

Positive sentiment

Neutral sentiment

Negative sentiment

—

positive

Positive—
Neutral—
Negative—

Takeaway: Positive sentiment accounts for 75% of reviews in this period, with 25% negative and 0% neutral.

Sentiment Trend Over Time

Reviews (Count)

Showing 584 reviews across the months with enough data to chart reliably (min 3/month), most recent: August 2024.

Sentiment has been holding steady over the period shown.

Theme Distribution

Share of theme mentions

Product Quality

21.0%

Loyalty

15.7%

Customer Support

13.8%

Delivery Shipping

11.9%

Pricing

11.4%

Most feedback concerns Product Quality.

The most common complaint theme is Communication, making up 4.5% of all theme mentions.

Churn Signal Score

Rule-based: negative-review share, churn-intent phrases, and sentiment movement over time.

MEDIUM35/100

35/100

signal score

•Built from a negative-review share of 27.3% across this company's analyzed reviews.
•9 reviews contain phrases that signal intent to leave, such as cancelling or switching provider.
•Recent reviews are less negative than earlier ones, which pulls the signal down.

Reviewer Breakdown

Star split and recent-versus-earlier sentiment.

4.2avg rating

5★

69.8%

4★

9.3%

3★

4.7%

2★

4.3%

1★

11.8%

Based on 600 analyzed reviews. Sentiment is improving: 83.6% of reviews in the last three months were positive, compared with 70.7% in the three months before that.

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