Based on public reviews and response behavior.
Among fully-analyzed Beauty & Wellness companies
62% of reviews positive, 37% negative
Covering August 2026 — 16 reviews, not the company's full review history.
Takeaway: Positive sentiment accounts for 63% of reviews in this period, with 38% negative and 0% neutral.
Showing 1,553 reviews across the months with enough data to chart reliably (min 3/month), most recent: August 2026.
Sentiment has been holding steady over the period shown.
Share of theme mentions
Most feedback concerns Onboarding.
The most common complaint theme is Loyalty, making up 9.6% of all theme mentions.
Rule-based: negative-review share, churn-intent phrases, and sentiment movement over time.
Star split and recent-versus-earlier sentiment.
Based on 1,575 analyzed reviews. Sentiment is improving: 87.9% of reviews in the last three months were positive, compared with 81.4% in the three months before that.