Based on public reviews and response behavior.
200 reviews over 89 days (about 68 per month). Busiest month: 36% of reviews. Languages: en 88%, unknown 8%, fr 4%.
Hobbies & Arts average: score 65.6, rating 4.46 stars, reply rate 31.7%, over 1,921 ranked companies · benchmark 30 Oct 2026
Score
49.0
Industry average 65.6
16.6 below average
Rating
3.77
Industry average 4.46
0.69 below average
Reply rate
—
Industry average 31.7%
not measured
Among ranked Hobbies & Arts companies
Only companies with enough recent, scoreable reviews are ranked.
61% of reviews positive, 38% negative
Covering September 2026 — 24 reviews, not the company's full review history.
Takeaway: Positive sentiment accounts for 58% of reviews in this period, with 42% negative and 0% neutral.
Based on 4 months of reviews, too short to read a trend
Share of theme mentions
Themes from the 200 most recent reviews.
Prioritized by observed gaps vs competitors
AI analysis
A card that is absent means no signal qualified, not that nothing is wrong.
Immediately invest in expanded call center staffing and callback reliability to eliminate 45+ minute hold times and dropped calls. Implement a live chat channel on bradfordexchange.ca as a lower-cost alternative.
Conduct a full UX audit of all subscription-based product listings to ensure that multi-installment collection purchases are clearly labeled at first glance, not buried in fine print. Add a mandatory confirmation modal at checkout for any subscription or multi-shipment product stating the total number of installments, total cost, and shipment schedule.
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