Based on public reviews and response behavior.
Among fully-analyzed Beauty & Wellness companies
69% of reviews positive, 29% negative
Covering March 2023 — 24 reviews, not the company's full review history.
Takeaway: Positive sentiment accounts for 79% of reviews in this period, with 17% negative and 4% neutral.
Showing 999 reviews across the months with enough data to chart reliably (min 3/month), most recent: March 2023.
Sentiment has been improving over the period shown.
Share of theme mentions
Most feedback concerns Delivery Shipping.
The most common complaint theme is Communication, making up 5.1% of all theme mentions.
Rule-based: negative-review share, churn-intent phrases, and sentiment movement over time.
Star split and recent-versus-earlier sentiment.
Based on 1,000 analyzed reviews. Sentiment is holding steady: 81.1% of reviews in the last three months were positive, compared with 82.6% in the three months before that.
