Based on public reviews and response behavior.
200 reviews over 221 days (about 28 per month). Busiest month: 47% of reviews. Languages: nl 63%, en 16%, unknown 11%.
Beauty & Wellness average: score 65.4, rating 4.28 stars, reply rate 40.6%, over 1,840 ranked companies · benchmark 30 Oct 2026
Score
36.0
Industry average 65.4
29.4 below average
Rating
2.71
Industry average 4.28
1.57 below average
Reply rate
—
Industry average 40.6%
not measured
Among ranked Beauty & Wellness companies
Only companies with enough recent, scoreable reviews are ranked.
34% of reviews positive, 67% negative
Covering May 2026 — 4 reviews, not the company's full review history.
Takeaway: Positive sentiment accounts for 75% of reviews in this period, with 25% negative and 0% neutral.
Reviews are mostly in Dutch
Share of theme mentions
Themes from the 200 most recent reviews.
Prioritized by observed gaps vs competitors
Rule-based cards compare this company against the 1,840 ranked companies in Beauty & Wellness (benchmark 30 Oct 2026).
A card that is absent means no signal qualified, not that nothing is wrong.
Customer sentiment around customer support scores -0.184 — below neutral. This is the weakest performing topic area and the highest-impact area for improvement.
An overall score of 36.0 sits in the bottom quarter of about 1,800 ranked Beauty & Wellness companies (25th percentile: 56, median: 66). The weakest topic and the reply rate are the two levers that move this score fastest.
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