Based on public reviews and response behavior.
200 reviews over 38 days (about 160 per month). Busiest month: 63% of reviews — one month dominates this sample. Languages: en 100%.
Cosmetics & Fragrance average: score 60.6, rating 4.30 stars, reply rate 37.0%, over 380 ranked companies · benchmark 6 Oct 2026
Score
61.1
Industry average 60.6
0.5 above average
Rating
4.94
Industry average 4.30
0.64 above average
Reply rate
—
Industry average 37.0%
not measured
Among ranked Cosmetics & Fragrance companies
Only companies with enough recent, scoreable reviews are ranked.
96% of reviews positive, 4% negative
Covering September 2026 — 125 reviews, not the company's full review history.
Takeaway: Positive sentiment accounts for 95% of reviews in this period, with 5% negative and 0% neutral.
Based on 2 months of reviews, too short to read a trend
Half or more of these reviews arrived in a single month
Share of theme mentions
Themes extracted from 200 analysed reviews.
No weakness themes identified yet
Prioritized by observed gaps vs competitors
Rule-based cards compare this company against the 380 ranked companies in Cosmetics & Fragrance (benchmark 6 Oct 2026).
A card that is absent means no signal qualified, not that nothing is wrong.
The company replies to 0% of reviews against an industry average of 37%. Unanswered negative reviews are the most visible gap on the profile; a short public reply within days closes it.
"Product Quality" is the strongest recurring theme in the reviews: 109 mentions with a sentiment score of 93.50/100. It is the claim customers already make for the company; use their wording in acquisition and onboarding.
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