Vaping & Smoking Alternatives • United Kingdomwww.ecigwizard.com
Review data last updated .
Based on public reviews and response behavior.
600 reviews over 524 days (about 35 per month). Busiest month: 11% of reviews.
Vaping & Smoking Alternatives average: score 59.3, rating 4.37 stars, reply rate 30.2%, over 580 ranked companies · benchmark 8 Oct 2026
Score
52.4
Industry average 59.3
6.9 below average
Rating
4.71
Industry average 4.37
0.34 above average
Reply rate
—
Industry average 30.2%
not measured
Among ranked Vaping & Smoking Alternatives companies
Only companies with enough recent, scoreable reviews are ranked.
82% of reviews positive, 17% negative
Covering December 2024 — 4 reviews, not the company's full review history.
Takeaway: Positive sentiment accounts for 75% of reviews in this period, with 25% negative and 0% neutral.
Share of theme mentions
Themes extracted from 600 analysed reviews.
No weakness themes identified yet
Prioritized by observed gaps vs competitors
Rule-based cards compare this company against the 580 ranked companies in Vaping & Smoking Alternatives (benchmark 8 Oct 2026).
A card that is absent means no signal qualified, not that nothing is wrong.
"Customer Support" is the strongest recurring theme in the reviews: 340 mentions with a sentiment score of 83.40/100. It is the claim customers already make for the company; use their wording in acquisition and onboarding.
An average rating of 4.71 stars is 0.3 above the Vaping & Smoking Alternatives average of 4.4. Show the rating where prospects decide: product pages, checkout, e-mail footers.
