686

Apparel & Fashion • United Stateswww.686.com

Review data last updated August 16, 2026.

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Based on public reviews and response behavior.

Overall Score

53/100

4.51 ★ average rating · 602 reviews

Competitive Performance Rank

Among fully-analyzed Apparel & Fashion companies

#169of 330

Top 51% · Mid Pack

#1 (best)#330 (worst)

#167Peer

#168Peer

#169This company

#170Peer

#171Peer

Overall Customer Sentiment

Mid Pack

81% of reviews positive, 17% negative

81%

positive

Positive81%
Neutral1%
Negative17%

Sentiment Balance

Covering June 2022 — 3 reviews, not the company's full review history.

Positive sentiment

Neutral sentiment

Negative sentiment

—

positive

Positive—
Neutral—
Negative—

Takeaway: Positive sentiment accounts for 100% of reviews in this period, with 0% negative and 0% neutral.

Sentiment Trend Over Time

Reviews (Count)

Showing 574 reviews across the months with enough data to chart reliably (min 3/month), most recent: June 2022.

Sentiment has been declining over the period shown.

Theme Distribution

Share of theme mentions

Product Quality

22.4%

Delivery Shipping

17.1%

Loyalty

13.9%

Customer Support

12.4%

Response Speed

11.2%

Most feedback concerns Product Quality.

Churn Signal Score

Rule-based: negative-review share, churn-intent phrases, and sentiment movement over time.

LOW13/100

13/100

signal score

•Built from a negative-review share of 17.4% across this company's analyzed reviews.
•3 reviews contain phrases that signal intent to leave, such as cancelling or switching provider.
•Recent reviews are less negative than earlier ones, which pulls the signal down.

Reviewer Breakdown

Star split and recent-versus-earlier sentiment.

4.5avg rating

5★

80.9%

4★

5.3%

3★

4.3%

2★

3.2%

1★

6.3%

Based on 602 analyzed reviews. Sentiment is improving: 40.0% of reviews in the last three months were positive, compared with 0.0% in the three months before that.

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