Based on public reviews and response behavior.
600 reviews over 1,116 days (about 16 per month). Busiest month: 6% of reviews.
Firearms & Tactical average: score 59.1, rating 4.41 stars, reply rate 24.3%, over 156 ranked companies · benchmark 6 Oct 2026
Score
55.8
Industry average 59.1
3.3 below average
Rating
4.88
Industry average 4.41
0.47 above average
Reply rate
—
Industry average 24.3%
not measured
Among ranked Firearms & Tactical companies
Only companies with enough recent, scoreable reviews are ranked.
87% of reviews positive, 12% negative
Covering December 2024 — 21 reviews, not the company's full review history.
Takeaway: Positive sentiment accounts for 81% of reviews in this period, with 19% negative and 0% neutral.
Share of theme mentions
Themes extracted from 600 analysed reviews.
Included in the full report
Unlock the full report — $4.99Prioritized by observed gaps vs competitors
Rule-based cards compare this company against the 156 ranked companies in Firearms & Tactical (benchmark 6 Oct 2026).
A card that is absent means no signal qualified, not that nothing is wrong.
"Product Quality" is the strongest recurring theme in the reviews: 349 mentions with a sentiment score of 89.55/100. It is the claim customers already make for the company; use their wording in acquisition and onboarding.
An average rating of 4.88 stars is 0.5 above the Firearms & Tactical average of 4.4. Show the rating where prospects decide: product pages, checkout, e-mail footers.
