Based on public reviews and response behavior.
100 reviews over 280 days (about 11 per month). Busiest month: 60% of reviews — one month dominates this sample. Languages: en 99%, de 1%.
Cosmetics & Fragrance average: score 60.6, rating 4.30 stars, reply rate 37.0%, over 380 ranked companies · benchmark 6 Oct 2026
Score
69.8
Industry average 60.6
9.2 above average
Rating
4.21
Industry average 4.30
0.09 below average
Reply rate
—
Industry average 37.0%
not measured
Among ranked Cosmetics & Fragrance companies
Only companies with enough recent, scoreable reviews are ranked.
84% of reviews positive, 16% negative
Covering September 2026 — 60 reviews, not the company's full review history.
Takeaway: Positive sentiment accounts for 97% of reviews in this period, with 3% negative and 0% neutral.
Half or more of these reviews arrived in a single month
Share of theme mentions
Themes extracted from 100 analysed reviews.
Prioritized by observed gaps vs competitors
Rule-based cards compare this company against the 380 ranked companies in Cosmetics & Fragrance (benchmark 6 Oct 2026).
A card that is absent means no signal qualified, not that nothing is wrong.
The company replies to 0% of reviews against an industry average of 37%. Unanswered negative reviews are the most visible gap on the profile; a short public reply within days closes it.
"Product Quality" is the strongest recurring theme in the reviews: 52 mentions with a sentiment score of 90.65/100. It is the claim customers already make for the company; use their wording in acquisition and onboarding.
