Based on public reviews and response behavior.
100 reviews over 550 days (about 5.5 per month). Busiest month: 15% of reviews. Languages: en 98%, fr 2%.
Vaping & Smoking Alternatives average: score 59.3, rating 4.37 stars, reply rate 30.2%, over 580 ranked companies · benchmark 8 Oct 2026
Score
61.3
Industry average 59.3
2.0 above average
Rating
3.09
Industry average 4.37
1.28 below average
Reply rate
—
Industry average 30.2%
not measured
Among ranked Vaping & Smoking Alternatives companies
Only companies with enough recent, scoreable reviews are ranked.
57% of reviews positive, 42% negative
Covering September 2026 — 5 reviews, not the company's full review history.
Takeaway: Positive sentiment accounts for 60% of reviews in this period, with 20% negative and 20% neutral.
Share of theme mentions
Themes extracted from 100 analysed reviews.
Prioritized by observed gaps vs competitors
Rule-based cards compare this company against the 580 ranked companies in Vaping & Smoking Alternatives (benchmark 8 Oct 2026).
A card that is absent means no signal qualified, not that nothing is wrong.
"Product Quality" is the strongest recurring theme in the reviews: 42 mentions with a sentiment score of 84.95/100. It is the claim customers already make for the company; use their wording in acquisition and onboarding.
An average rating of 3.09 stars is 1.3 below the Vaping & Smoking Alternatives average of 4.4. The fastest route is the weakest topic below: it is where the one- and two-star reviews cluster.
Included in the full report
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