Based on public reviews and response behavior.
64 reviews over 1,665 days (about 1.2 per month). Busiest month: 23% of reviews. Languages: en 98%, es 2%.
Cosmetics & Fragrance average: score 60.6, rating 4.30 stars, reply rate 37.0%, over 380 ranked companies · benchmark 6 Oct 2026
Score
62.5
Industry average 60.6
1.9 above average
Rating
4.00
Industry average 4.30
0.30 below average
Reply rate
—
Industry average 37.0%
not measured
Among ranked Cosmetics & Fragrance companies
Only companies with enough recent, scoreable reviews are ranked.
86% of reviews positive, 14% negative
Covering January 2025 — 15 reviews, not the company's full review history.
Takeaway: Positive sentiment accounts for 93% of reviews in this period, with 7% negative and 0% neutral.
Share of theme mentions
Themes extracted from 64 analysed reviews.
Prioritized by observed gaps vs competitors
Rule-based cards compare this company against the 380 ranked companies in Cosmetics & Fragrance (benchmark 6 Oct 2026).
A card that is absent means no signal qualified, not that nothing is wrong.
Sentiment has been declining (trajectory: -0.784). Review the worst months in the trend data to identify specific operational or product issues.
"Loyalty" is the strongest recurring theme in the reviews: 36 mentions with a sentiment score of 89.55/100. It is the claim customers already make for the company; use their wording in acquisition and onboarding.
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