Customereye

CHO

Apparel & Fashion • United Kingdomcho.co.uk

Review data last updated .

Based on public reviews and response behavior.

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Overall Score

67/100
+8.3 vs. last month4.74 ★ average rating · 601 reviews

Competitive Performance Rank

Among fully-analyzed Apparel & Fashion companies

#46of 330
Top 14% · Top Tier
#1 (best)#330 (worst)
#44Peer
#45Peer
#46This company
#47Peer
#48Peer

Overall Customer Sentiment

Category Leader

82% of reviews positive, 18% negative

82%
positive
  • Positive82%
  • Neutral1%
  • Negative18%

Sentiment Balance

Covering October 2024 — 42 reviews, not the company's full review history.

positive
  • Positive
  • Neutral
  • Negative

Takeaway: Positive sentiment accounts for 86% of reviews in this period, with 14% negative and 0% neutral.

Sentiment Trend Over Time

Reviews (Count)

Showing 600 reviews across the months with enough data to chart reliably (min 3/month), most recent: October 2024.

Sentiment has been improving over the period shown.

Theme Distribution

Share of theme mentions

Delivery Shipping
21.0%
Product Quality
17.6%
Response Speed
16.7%
Pricing
13.4%
Loyalty
11.0%

Most feedback concerns Delivery Shipping.

The most common complaint theme is Problem Resolution, making up 1.6% of all theme mentions.

Churn Signal Score

Rule-based: negative-review share, churn-intent phrases, and sentiment movement over time.

LOW18/100
18/100
signal score
  • Built from a negative-review share of 17.8% across this company's analyzed reviews.
  • The share of negative reviews has held steady over time, so the trend doesn't move the score.

Reviewer Breakdown

Star split and recent-versus-earlier sentiment.

4.7avg rating
5
90.5%
4
3.2%
3
0.7%
2
1.0%
1
4.7%

Based on 601 analyzed reviews. Sentiment is holding steady: 94.8% of reviews in the last three months were positive, compared with 95.7% in the three months before that.

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