Shutterfly

Printing & Signage • United Stateswww.shutterfly.com

Review data last updated August 16, 2026.

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Based on public reviews and response behavior.

Overall Score

56/100

+0.7 vs. last month3.22 ★ average rating · 1,700 reviews

Competitive Performance Rank

Among fully-analyzed Printing & Signage companies

#129of 232

Top 56% · Mid Pack

#1 (best)#232 (worst)

#127Peer

#128Peer

#129This company

#130Peer

#131Peer

Overall Customer Sentiment

Mid Pack

59% of reviews positive, 39% negative

59%

positive

Positive59%
Neutral2%
Negative39%

Sentiment Balance

Covering August 2026 — 239 reviews, not the company's full review history.

Positive sentiment

Neutral sentiment

Negative sentiment

—

positive

Positive—
Neutral—
Negative—

Takeaway: Positive sentiment accounts for 83% of reviews in this period, with 15% negative and 1% neutral.

Sentiment Trend Over Time

Reviews (Count)

Showing 1,641 reviews across the months with enough data to chart reliably (min 3/month), most recent: August 2026.

Sentiment has been improving over the period shown.

Theme Distribution

Share of theme mentions

Delivery Shipping

16.5%

Loyalty

15.4%

Product Quality

14.4%

Customer Support

11.1%

Pricing

9.9%

Most feedback concerns Delivery Shipping.

The most common complaint theme is Delivery Shipping, making up 16.5% of all theme mentions.

Churn Signal Score

Rule-based: negative-review share, churn-intent phrases, and sentiment movement over time.

HIGH49/100

49/100

signal score

•Built from a negative-review share of 39.4% across this company's analyzed reviews.
•43 reviews contain phrases that signal intent to leave, such as cancelling or switching provider.
•Recent reviews are less negative than earlier ones, which pulls the signal down.

Reviewer Breakdown

Star split and recent-versus-earlier sentiment.

3.2avg rating

5★

47.2%

4★

6.1%

3★

4.3%

2★

6.2%

1★

36.2%

Based on 1,700 analyzed reviews. Sentiment is improving: 96.4% of reviews in the last three months were positive, compared with 90.0% in the three months before that.

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