Red Letter Days

Gifts & Party Supplies • United Kingdomwww.redletterdays.co.uk

Review data last updated August 16, 2026.

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Based on public reviews and response behavior.

Overall Score

46/100

+1.8 vs. last month4.09 ★ average rating · 602 reviews

Competitive Performance Rank

Among fully-analyzed Gifts & Party Supplies companies

#132of 149

Top 89% · Bottom Tier

#1 (best)#149 (worst)

#130Peer

#131Peer

#132This company

#133Peer

#134Peer

Overall Customer Sentiment

Below Average

70% of reviews positive, 28% negative

70%

positive

Positive70%
Neutral1%
Negative28%

Sentiment Balance

Covering December 2024 — 29 reviews, not the company's full review history.

Positive sentiment

Neutral sentiment

Negative sentiment

—

positive

Positive—
Neutral—
Negative—

Takeaway: Positive sentiment accounts for 72% of reviews in this period, with 28% negative and 0% neutral.

Sentiment Trend Over Time

Reviews (Count)

Showing 600 reviews across the months with enough data to chart reliably (min 3/month), most recent: December 2024.

Sentiment has been holding steady over the period shown.

Theme Distribution

Share of theme mentions

Customer Support

17.9%

Delivery Shipping

14.5%

Response Speed

13.9%

Onboarding

11.2%

Product Quality

11.1%

Most feedback concerns Customer Support.

The most common complaint theme is Problem Resolution, making up 8.2% of all theme mentions.

Churn Signal Score

Rule-based: negative-review share, churn-intent phrases, and sentiment movement over time.

MEDIUM47/100

47/100

signal score

•Built from a negative-review share of 28.4% across this company's analyzed reviews.
•2 reviews contain phrases that signal intent to leave, such as cancelling or switching provider.
•Recent reviews are more negative than earlier ones, which pushes the signal up.

Reviewer Breakdown

Star split and recent-versus-earlier sentiment.

4.1avg rating

5★

69.1%

4★

6.8%

3★

4.3%

2★

3.5%

1★

16.3%

Based on 602 analyzed reviews. Sentiment is slipping: 80.2% of reviews in the last three months were positive, compared with 100.0% in the three months before that.

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