Customereye

itison

General Retail & Marketplaces • United Kingdomwww.itison.com

Review data last updated .

Based on public reviews and response behavior.

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600 reviews over 39 days (about 468 per month). Busiest month: 81% of reviews — one month dominates this sample.

Overall Score

54/100
+0.8 vs. last month4.71 ★ average rating · 600 reviews
54/100 from 600 reviews over 3 months, high confidence. one month holds 81% of the reviews.

General Retail & Marketplaces average: score 61.6, rating 4.18 stars, reply rate 35.4%, over 2,404 ranked companies · benchmark 7 Oct 2026

Score

53.7

Industry average 61.6

7.9 below average

Rating

4.71

Industry average 4.18

0.53 above average

Reply rate

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Industry average 35.4%

not measured

Competitive Performance Rank

Among ranked General Retail & Marketplaces companies

#1696of 2404 ranked in General Retail & Marketplaces
Top 71% · Mid Pack
#1 (best)#2404 (worst)
#1694Peer
#1695Peer
#1696This company
#1697Peer
#1698Peer

Only companies with enough recent, scoreable reviews are ranked.

Overall Customer Sentiment

Mid Pack

85% of reviews positive, 15% negative

85%
positive
  • Positive85%
  • Neutral1%
  • Negative14%

Sentiment Balance

Covering December 2024 — 20 reviews, not the company's full review history.

—
positive
  • Positive—
  • Neutral—
  • Negative—

Takeaway: Positive sentiment accounts for 85% of reviews in this period, with 15% negative and 0% neutral.

Sentiment Trend Over Time

Reviews (Count)
Hidden

Half or more of these reviews arrived in a single month

Theme Distribution

Share of theme mentions

Product Quality
Hidden
Onboarding
Hidden
Customer Support
Hidden
Hidden

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How this analysis was produced

The figures on this page are calculated from a balanced sample of this company's reviews, spread across the period they were written rather than taken only from the most recent. The analysis identifies patterns across many reviews at once and is not intended as a judgement on any individual one. For a complete analysis covering all available feedback, using AI rather than automated rules, .

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