DHL

Shipping & Deliverywww.dhl.ca

Review data last updated August 16, 2026.

Request Custom AnalysisSign up free to see everything

Based on public reviews and response behavior.

Overall Score

49/100

−1.0 vs. last month3.20 ★ average rating · 850 reviews

Competitive Performance Rank

Among fully-analyzed Shipping & Delivery companies

#80of 143

Top 56% · Mid Pack

#1 (best)#143 (worst)

#78Peer

#79Peer

#80This company

#81Peer

#82Peer

Overall Customer Sentiment

Mid Pack

45% of reviews positive, 53% negative

45%

positive

Positive45%
Neutral2%
Negative53%

Sentiment Balance

Covering August 2026 — 11 reviews, not the company's full review history.

Positive sentiment

Neutral sentiment

Negative sentiment

—

positive

Positive—
Neutral—
Negative—

Takeaway: Positive sentiment accounts for 18% of reviews in this period, with 82% negative and 0% neutral.

Sentiment Trend Over Time

Reviews (Count)

Showing 843 reviews across the months with enough data to chart reliably (min 3/month), most recent: August 2026.

Sentiment has been improving over the period shown.

Theme Distribution

Share of theme mentions

Delivery Shipping

29.6%

Customer Support

15.2%

Product Quality

12.4%

Communication

10.5%

Response Speed

9.9%

Most feedback concerns Delivery Shipping.

The most common complaint theme is Delivery Shipping, making up 29.6% of all theme mentions.

Churn Signal Score

Rule-based: negative-review share, churn-intent phrases, and sentiment movement over time.

HIGH61/100

61/100

signal score

•Built from a negative-review share of 53.4% across this company's analyzed reviews.
•4 reviews contain phrases that signal intent to leave, such as cancelling or switching provider.
•The share of negative reviews has held steady over time, so the trend doesn't move the score.

Reviewer Breakdown

Star split and recent-versus-earlier sentiment.

3.2avg rating

5★

50.0%

4★

2.7%

3★

3.4%

2★

5.4%

1★

38.5%

Based on 850 analyzed reviews. Sentiment is holding steady: 17.9% of reviews in the last three months were positive, compared with 22.7% in the three months before that.

Unlock full insights