Based on public reviews and response behavior.
Among fully-analyzed Lending & Consumer Finance companies
59% of reviews positive, 39% negative
Covering July 2026 — 115 reviews, not the company's full review history.
Takeaway: Positive sentiment accounts for 61% of reviews in this period, with 34% negative and 5% neutral.
Showing 996 reviews across the months with enough data to chart reliably (min 3/month), most recent: July 2026.
Sentiment has been improving over the period shown.
Share of theme mentions
Most feedback concerns Customer Support.
The most common complaint theme is Loyalty, making up 10.6% of all theme mentions.
Rule-based: negative-review share, churn-intent phrases, and sentiment movement over time.
Star split and recent-versus-earlier sentiment.
Based on 996 analyzed reviews. Sentiment is improving: 85.1% of reviews in the last three months were positive, compared with 45.9% in the three months before that.
