Customereye

Seniors Choice

Finance & Insurance • Canadaseniorschoice.ca

Review data last updated .

Based on public reviews and response behavior.

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Overall Score

52/100
+2.8 vs. last month4.83 ★ average rating · 600 reviews

Competitive Performance Rank

Among fully-analyzed Finance & Insurance companies

#245of 373
Top 66% · Mid Pack
#1 (best)#373 (worst)
#243Peer
#244Peer
#245This company
#246Peer
#247Peer

Overall Customer Sentiment

Mid Pack

80% of reviews positive, 18% negative

80%
positive
  • Positive80%
  • Neutral2%
  • Negative18%

Sentiment Balance

Covering October 2024 — 331 reviews, not the company's full review history.

positive
  • Positive
  • Neutral
  • Negative

Takeaway: Positive sentiment accounts for 80% of reviews in this period, with 17% negative and 3% neutral.

Sentiment Trend Over Time

Reviews (Count)

Showing 600 reviews across the months with enough data to chart reliably (min 3/month), most recent: October 2024.

Sentiment has been holding steady over the period shown.

Theme Distribution

Share of theme mentions

Customer Support
38.1%
Product Quality
16.9%
Onboarding
11.6%
Loyalty
7.4%
Communication
7.4%

Most feedback concerns Customer Support.

Churn Signal Score

Rule-based: negative-review share, churn-intent phrases, and sentiment movement over time.

MEDIUM23/100
23/100
signal score
  • Built from a negative-review share of 23.0% across this company's analyzed reviews.

Reviewer Breakdown

Star split and recent-versus-earlier sentiment.

4.8avg rating
5
90.2%
4
7.3%
3
0.3%
2
0.0%
1
2.2%

Based on 600 analyzed reviews.

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