Saint and Sofia

Apparel & Fashion • United Kingdomsaintandsofia.com

Review data last updated August 11, 2026.

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Based on public reviews and response behavior.

Overall Score

71/100

+3.6 vs. last month4.58 ★ average rating · 600 reviews

Competitive Performance Rank

Among fully-analyzed Apparel & Fashion companies

#14of 330

Top 4% · Top Tier

#1 (best)#330 (worst)

#12Peer

#13Peer

#14This company

#15Peer

#16Peer

Overall Customer Sentiment

Category Leader

88% of reviews positive, 12% negative

88%

positive

Positive88%
Neutral0%
Negative12%

Sentiment Balance

Covering December 2024 — 63 reviews, not the company's full review history.

Positive sentiment

Neutral sentiment

Negative sentiment

—

positive

Positive—
Neutral—
Negative—

Takeaway: Positive sentiment accounts for 94% of reviews in this period, with 6% negative and 0% neutral.

Sentiment Trend Over Time

Reviews (Count)

Showing 600 reviews across the months with enough data to chart reliably (min 3/month), most recent: December 2024.

Sentiment has been holding steady over the period shown.

Theme Distribution

Share of theme mentions

Delivery Shipping

24.4%

Product Quality

23.6%

Response Speed

15.6%

Loyalty

9.4%

Customer Support

6.9%

Most feedback concerns Delivery Shipping.

Churn Signal Score

Rule-based: negative-review share, churn-intent phrases, and sentiment movement over time.

LOW3/100

3/100

signal score

•Built from a negative-review share of 13.0% across this company's analyzed reviews.
•Recent reviews are less negative than earlier ones, which pulls the signal down.

Reviewer Breakdown

Star split and recent-versus-earlier sentiment.

4.6avg rating

5★

82.5%

4★

7.5%

3★

2.2%

2★

1.7%

1★

6.2%

Based on 600 analyzed reviews. Sentiment is improving: 95.4% of reviews in the last three months were positive, compared with 90.1% in the three months before that.

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