Based on public reviews and response behavior.
146 reviews over 401 days (about 11 per month). Busiest month: 11% of reviews. Languages: en 100%.
Firearms & Tactical average: score 59.1, rating 4.41 stars, reply rate 24.3%, over 156 ranked companies · benchmark 6 Oct 2026
Score
65.2
Industry average 59.1
6.1 above average
Rating
4.53
Industry average 4.41
0.12 above average
Reply rate
—
Industry average 24.3%
not measured
Among ranked Firearms & Tactical companies
Only companies with enough recent, scoreable reviews are ranked.
64% of reviews positive, 33% negative
Covering September 2026 — 9 reviews, not the company's full review history.
Takeaway: Positive sentiment accounts for 33% of reviews in this period, with 56% negative and 11% neutral.
Share of theme mentions
Themes extracted from 146 analysed reviews.
Prioritized by observed gaps vs competitors
Rule-based cards compare this company against the 156 ranked companies in Firearms & Tactical (benchmark 6 Oct 2026).
A card that is absent means no signal qualified, not that nothing is wrong.
The company replies to 99% of reviews against an industry average of 24%. Public replies are read by prospects as well as reviewers; keep the cadence, and answer negative reviews first.
"Delivery Shipping" is the strongest recurring theme in the reviews: 88 mentions with a sentiment score of 73.55/100. It is the claim customers already make for the company; use their wording in acquisition and onboarding.
