Based on public reviews and response behavior.
439 days of reviews, with a sparse monthly review flow. Busiest month: 15% of reviews. Languages: en 96%, unknown 2%, fr 1%.
Firearms & Tactical average: score 62.5, rating 4.49 stars, reply rate 24.8%, over 139 ranked companies · benchmark 4 Nov 2026
Score
52.8
Industry average 62.5
9.7 below average
Rating
4.24
Industry average 4.49
0.25 below average
Reply rate
—
Industry average 24.8%
not measured
Among ranked Firearms & Tactical companies
Only companies with enough recent, scoreable reviews are ranked.
73% of reviews positive, 26% negative
Covering July 2026, not the company's full review history.
Takeaway: Positive sentiment accounts for 62% of reviews in this period, with 39% negative and 0% neutral.
Share of theme mentions
Themes from this company's most recent reviews.
No weakness themes identified yet
Prioritized by observed gaps vs competitors
Rule-based cards compare this company against the 139 ranked companies in Firearms & Tactical (benchmark 4 Nov 2026).
A card that is absent means no signal qualified, not that nothing is wrong.
Sentiment has been declining (trajectory: -0.175). Review the worst months in the trend data to identify specific operational or product issues.
An overall score of 52.8 sits in the bottom quarter of about 140 ranked Firearms & Tactical companies (25th percentile: 54, median: 63). The weakest topic and the reply rate are the two levers that move this score fastest.
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