Vaping & Smoking Alternatives • United Kingdomecigs-direct.com
Review data last updated .
Based on public reviews and response behavior.
999 reviews over 1,667 days (about 18 per month). Busiest month: 10% of reviews. Languages: en 89%, unknown 9%, fr 2%.
Vaping & Smoking Alternatives average: score 59.3, rating 4.37 stars, reply rate 30.1%, over 583 ranked companies · benchmark 9 Oct 2026
Score
51.9
Industry average 59.3
7.4 below average
Rating
4.87
Industry average 4.37
0.50 above average
Reply rate
—
Industry average 30.1%
not measured
Among ranked Vaping & Smoking Alternatives companies
Only companies with enough recent, scoreable reviews are ranked.
82% of reviews positive, 18% negative
Covering April 2024 — 4 reviews, not the company's full review history.
Takeaway: Positive sentiment accounts for 100% of reviews in this period, with 0% negative and 0% neutral.
Share of theme mentions
Themes extracted from 999 analysed reviews.
No weakness themes identified yet
Prioritized by observed gaps vs competitors
Rule-based cards compare this company against the 583 ranked companies in Vaping & Smoking Alternatives (benchmark 9 Oct 2026).
A card that is absent means no signal qualified, not that nothing is wrong.
Sentiment has been declining (trajectory: -0.115). Review the worst months in the trend data to identify specific operational or product issues.
The company replies to 2% of reviews against an industry average of 30%. Unanswered negative reviews are the most visible gap on the profile; a short public reply within days closes it.
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