Customereye

Baby K'tan

Apparel & Fashion • United Stateswww.babyktan.com

Review data last updated .

Based on public reviews and response behavior.

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Overall Score

54/100
+100.0 vs. last month4.38 ★ average rating · 600 reviews

Competitive Performance Rank

Among fully-analyzed Apparel & Fashion companies

#144of 330
Top 44% · Upper Half
#1 (best)#330 (worst)
#142Peer
#143Peer
#144This company
#145Peer
#146Peer

Overall Customer Sentiment

Above Average

84% of reviews positive, 16% negative

84%
positive
  • Positive84%
  • Neutral0%
  • Negative16%

Sentiment Balance

Covering July 2023 — 5 reviews, not the company's full review history.

positive
  • Positive
  • Neutral
  • Negative

Takeaway: Positive sentiment accounts for 100% of reviews in this period, with 0% negative and 0% neutral.

Sentiment Trend Over Time

Reviews (Count)

Showing 591 reviews across the months with enough data to chart reliably (min 3/month), most recent: July 2023.

Sentiment has been declining over the period shown.

Theme Distribution

Share of theme mentions

Onboarding
16.1%
Product Quality
15.3%
Delivery Shipping
14.4%
Customer Support
14.3%
Loyalty
13.4%

Most feedback concerns Onboarding.

Churn Signal Score

Rule-based: negative-review share, churn-intent phrases, and sentiment movement over time.

MEDIUM40/100
40/100
signal score
  • Built from a negative-review share of 21.0% across this company's analyzed reviews.
  • 2 reviews contain phrases that signal intent to leave, such as cancelling or switching provider.
  • Recent reviews are more negative than earlier ones, which pushes the signal up.

Reviewer Breakdown

Star split and recent-versus-earlier sentiment.

4.4avg rating
5
73.2%
4
9.3%
3
6.0%
2
5.2%
1
6.3%

Based on 600 analyzed reviews. Sentiment is slipping: 77.8% of reviews in the last three months were positive, compared with 83.3% in the three months before that.

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