Customereye

Wiecel™

Apparel & Fashion • United Kingdomwiecel.com

Review data last updated .

Based on public reviews and response behavior.

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Overall Score

64/100
−16.6 vs. last month4.28 ★ average rating · 72 reviews

Competitive Performance Rank

Among fully-analyzed Apparel & Fashion companies

#66of 330
Top 20% · Top Tier
#1 (best)#330 (worst)
#64Peer
#65Peer
#66This company
#67Peer
#68Peer

Overall Customer Sentiment

Category Leader

76% of reviews positive, 24% negative

76%
positive
  • Positive76%
  • Neutral0%
  • Negative24%

Sentiment Balance

Covering November 2024 — 3 reviews, not the company's full review history.

positive
  • Positive
  • Neutral
  • Negative

Takeaway: Positive sentiment accounts for 67% of reviews in this period, with 33% negative and 0% neutral.

Sentiment Trend Over Time

Reviews (Count)

Showing 66 reviews across the months with enough data to chart reliably (min 3/month), most recent: November 2024.

Sentiment has been holding steady over the period shown.

Theme Distribution

Share of theme mentions

Pricing
29.3%
Loyalty
18.3%
Product Quality
15.9%
Delivery Shipping
12.2%
Customer Support
8.5%

Most feedback concerns Pricing.

The most common complaint theme is Loyalty, making up 18.3% of all theme mentions.

Churn Signal Score

Rule-based: negative-review share, churn-intent phrases, and sentiment movement over time.

MEDIUM41/100
41/100
signal score
  • Built from a negative-review share of 26.2% across this company's analyzed reviews.
  • Recent reviews are more negative than earlier ones, which pushes the signal up.

Reviewer Breakdown

Star split and recent-versus-earlier sentiment.

4.3avg rating
5
73.6%
4
11.1%
3
0.0%
2
0.0%
1
15.3%

Based on 72 analyzed reviews. Sentiment is slipping: 92.9% of reviews in the last three months were positive, compared with 100.0% in the three months before that.

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