Customereye

Second Nature

Supplements & Nutrition • United Kingdomsecondnature.io

Review data last updated .

Based on public reviews and response behavior.

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Overall Score

65/100
−33.3 vs. last month4.27 ★ average rating · 790 reviews

Competitive Performance Rank

Among fully-analyzed Supplements & Nutrition companies

#76of 301
Top 25% · Upper Half
#1 (best)#301 (worst)
#74Peer
#75Peer
#76This company
#77Peer
#78Peer

Overall Customer Sentiment

Above Average

76% of reviews positive, 23% negative

76%
positive
  • Positive76%
  • Neutral2%
  • Negative23%

Sentiment Balance

Covering July 2026 — 3 reviews, not the company's full review history.

positive
  • Positive
  • Neutral
  • Negative

Takeaway: Positive sentiment accounts for 67% of reviews in this period, with 33% negative and 0% neutral.

Sentiment Trend Over Time

Reviews (Count)

Showing 742 reviews across the months with enough data to chart reliably (min 3/month), most recent: July 2026.

Sentiment has been improving over the period shown.

Theme Distribution

Share of theme mentions

Customer Support
23.4%
Product Quality
16.6%
Loyalty
15.0%
Pricing
11.1%
Onboarding
8.1%

Most feedback concerns Customer Support.

The most common complaint theme is Communication, making up 4.6% of all theme mentions.

Churn Signal Score

Rule-based: negative-review share, churn-intent phrases, and sentiment movement over time.

MEDIUM46/100
46/100
signal score
  • Built from a negative-review share of 22.8% across this company's analyzed reviews.
  • 4 reviews contain phrases that signal intent to leave, such as cancelling or switching provider.
  • Recent reviews are more negative than earlier ones, which pushes the signal up.

Reviewer Breakdown

Star split and recent-versus-earlier sentiment.

4.3avg rating
5
74.2%
4
7.0%
3
2.9%
2
3.3%
1
12.7%

Based on 790 analyzed reviews. Sentiment is slipping: 77.8% of reviews in the last three months were positive, compared with 83.3% in the three months before that.

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