Based on public reviews and response behavior.
Among fully-analyzed Vaping & Smoking Alternatives companies
66% of reviews positive, 31% negative
Covering April 2021 — 29 reviews, not the company's full review history.
Takeaway: Positive sentiment accounts for 31% of reviews in this period, with 62% negative and 7% neutral.
Showing 586 reviews across the months with enough data to chart reliably (min 3/month), most recent: April 2021.
Sentiment has been declining over the period shown.
Share of theme mentions
Most feedback concerns Delivery Shipping.
The most common complaint theme is Communication, making up 4.5% of all theme mentions.
Rule-based: negative-review share, churn-intent phrases, and sentiment movement over time.
Star split and recent-versus-earlier sentiment.
Based on 600 analyzed reviews. Sentiment is slipping: 20.0% of reviews in the last three months were positive, compared with 33.3% in the three months before that.
