Bella Freud

Hobbies & Arts • United Kingdomwww.bellafreud.com

Review data last updated August 10, 2026.

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Based on public reviews and response behavior.

Overall Score

70/100

+1.6 vs. last month4.67 ★ average rating · 600 reviews

Competitive Performance Rank

Among fully-analyzed Hobbies & Arts companies

#43of 467

Top 9% · Top Tier

#1 (best)#467 (worst)

#41Peer

#42Peer

#43This company

#44Peer

#45Peer

Overall Customer Sentiment

Category Leader

87% of reviews positive, 12% negative

87%

positive

Positive87%
Neutral1%
Negative12%

Sentiment Balance

Covering December 2024 — 18 reviews, not the company's full review history.

Positive sentiment

Neutral sentiment

Negative sentiment

—

positive

Positive—
Neutral—
Negative—

Takeaway: Positive sentiment accounts for 94% of reviews in this period, with 6% negative and 0% neutral.

Sentiment Trend Over Time

Reviews (Count)

Showing 600 reviews across the months with enough data to chart reliably (min 3/month), most recent: December 2024.

Sentiment has been holding steady over the period shown.

Theme Distribution

Share of theme mentions

Product Quality

22.4%

Delivery Shipping

22.3%

Response Speed

15.0%

Customer Support

14.8%

Loyalty

10.1%

Most feedback concerns Product Quality.

Churn Signal Score

Rule-based: negative-review share, churn-intent phrases, and sentiment movement over time.

LOW21/100

21/100

signal score

•Built from a negative-review share of 21.0% across this company's analyzed reviews.
•The share of negative reviews has held steady over time, so the trend doesn't move the score.

Reviewer Breakdown

Star split and recent-versus-earlier sentiment.

4.7avg rating

5★

86.5%

4★

4.5%

3★

2.5%

2★

2.0%

1★

4.5%

Based on 600 analyzed reviews. Sentiment is holding steady: 98.1% of reviews in the last three months were positive, compared with 97.0% in the three months before that.

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