RickRak

Auto Parts & Accessories • United Statesrickrak.com

Review data last updated August 11, 2026.

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Based on public reviews and response behavior.

Overall Score

51/100

+5.7 vs. last month4.90 ★ average rating · 600 reviews

Competitive Performance Rank

Among fully-analyzed Auto Parts & Accessories companies

#72of 148

Top 49% · Upper Half

#1 (best)#148 (worst)

#70Peer

#71Peer

#72This company

#73Peer

#74Peer

Overall Customer Sentiment

Above Average

79% of reviews positive, 21% negative

79%

positive

Positive79%
Neutral1%
Negative21%

Sentiment Balance

Covering October 2024 — 52 reviews, not the company's full review history.

Positive sentiment

Neutral sentiment

Negative sentiment

—

positive

Positive—
Neutral—
Negative—

Takeaway: Positive sentiment accounts for 83% of reviews in this period, with 15% negative and 2% neutral.

Sentiment Trend Over Time

Reviews (Count)

Showing 600 reviews across the months with enough data to chart reliably (min 3/month), most recent: October 2024.

Sentiment has been declining over the period shown.

Theme Distribution

Share of theme mentions

Product Quality

23.5%

Delivery Shipping

21.0%

Response Speed

17.3%

Customer Support

13.6%

Loyalty

7.8%

Most feedback concerns Product Quality.

Churn Signal Score

Rule-based: negative-review share, churn-intent phrases, and sentiment movement over time.

MEDIUM32/100

32/100

signal score

•Built from a negative-review share of 31.7% across this company's analyzed reviews.
•The share of negative reviews has held steady over time, so the trend doesn't move the score.

Reviewer Breakdown

Star split and recent-versus-earlier sentiment.

4.9avg rating

5★

95.2%

4★

2.3%

3★

0.8%

2★

0.3%

1★

1.3%

Based on 600 analyzed reviews. Sentiment is holding steady: 96.5% of reviews in the last three months were positive, compared with 98.2% in the three months before that.

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